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Case study · NYSIDI Holdings

NYSIDI Holdings: a custom site built to match the firm’s credibility.

NYSIDI Holdings LLC is a construction management firm in Warwick, NY handling commercial work, preconstruction, and custom residential projects. The company needed a web presence that communicated the scale and professionalism of that work — clear, credible, and true to the brand founder Antoinette Khamsopa had built.

LIVEclient work
FOUNDERled
LOCALHudson Valley
The build

Built around how buyers evaluate the firm.

The site leads with the firm’s actual capabilities, certifications and project approach instead of generic construction language. Commercial, public-sector and selective residential work are separated clearly enough for different buyers to understand the fit without making the company feel fragmented.

NYSIDI Holdings website
Measured performance

Strong presentation without sacrificing performance.

NYSIDI needed a more mature visual presentation without turning the site into a heavy brochure. The live build keeps the visual system and project proof while staying deliberately lean. The published performance number is a build-specific lab snapshot, not a promised outcome or a field Core Web Vitals result.

1.3sMain content appears in 1.3s on a phone in our July 2026 lab test. Google’s “good” LCP mark is 2.5s.
Why the structure works

The details that make the firm easier to trust.

NYSIDI needed a site that could feel polished without blurring the difference between commercial, public-sector and residential work. These choices make that credibility easier to verify.

01

Credentials up front

Capabilities, certifications and project approach are surfaced early so serious buyers can understand the firm before they have to hunt for proof.

02

Clear audience split

Commercial and public-sector work are separated from selective residential work without making NYSIDI feel like two different companies.

03

Editorial presentation

The visual system supports the established NYSIDI brand instead of covering it with a generic contractor template.

“What impressed me most was how quickly they understood the vision behind NYSIDI and what I was trying to communicate.”
Antoinette Khamsopa · Google review
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