Electrician web design that turns a panel-upgrade search into a booked job
Homeowners searching for an electrician are either in a hurry or spending real money: a tripped main, an EV charger, a 200-amp service upgrade, a generator. Your site has to prove you're licensed, answer the phone, and show the work in the first ten seconds, on a phone, or they call the next name on the list.
Free. Written by hand. Back to you in 24–48 hours. No pitch.
“They took the time to listen, ask thoughtful questions, and really understand the company.”
What an electrician's site actually has to do
Two buyers land on it. The emergency caller wants a phone number, proof you're licensed and insured, and your service area, nothing else. The planned-project buyer (EV charger, service upgrade, whole-house generator, remodel wiring) wants pricing signals, photos of clean panel work, and reviews that mention the specific job they're considering.
Most electrician sites serve neither. They open with a stock photo of a hard hat, hide the license number, and offer one “Services” page that lists everything and ranks for nothing.
Every electrician site ships with these
A page for every service you want to be called for
Panel and service upgrades, EV charger installation, generators, lighting, remodel wiring, troubleshooting. Each one its own page with its own title, schema, and photos, so it can rank on its own.
License and insurance in the first screen
Your NY license number, insurance, and years in business belong beside the headline, not in the footer. It's the first thing a homeowner checks.
Tap-to-call everywhere
A phone number that dials on tap in the header, the hero, and after every section. For emergency work the site's whole job is to make the call happen.
Real job photos, treated properly
Clean panels, labeled breakers, tidy conduit runs. We direct the photos you take on the job and process them so they load fast on a phone.
Town pages across your service area
“Electrician in Fishkill,” “EV charger installation Wappingers Falls.” Real pages with local copy and schema, not one page with a list of towns.
Reviews that name the job
We set up the review request flow so customers mention the work you did, which is what Google and AI assistants match against the next search.
Why custom-coded matters for electricians specifically
Your customers are searching on a phone, often standing in a dark house. A WordPress theme with a page builder and a dozen plugins routinely takes four to eight seconds to paint on a cell connection. A custom-coded site paints in about one. That gap is the difference between a call and a back-button.
The same clean HTML is what Google's AI Overviews and assistants like ChatGPT read when someone asks “who should I call for a generator install near Newburgh.” Page-builder sites are often partly invisible to those crawlers. Ours aren't.
And you own it. No monthly platform fee, no plugin updates breaking the contact form, no hostage situation if you change designers.
Published, one-time, no surprises
Most electricians choose the $3,000 Professional build: a page per service, service-area pages, reviews, and conversion-first structure. A single-page site for a one-truck operation starts at $1,500. Multi-town build-outs with a page for every service in every town run $5,000 to $6,500+.
Half up front, half at launch. Hosting included. Bug fixes and small updates free for the life of the site. Get an instant number from the cost calculator.
Electrician website questions we get
Do you build sites for one-truck electrical shops?
Yes. The $1,500 Starter build is designed for exactly that: one sharp page with your license, services, service area, photos, and a phone number that dials on tap.
Can you help me show up for EV charger installs?
That's a page, not a line item. We build a dedicated EV charger installation page with the schema, photos, and town targeting that search engines and AI assistants match against.
Do I need to write the content?
No. We interview you on the discovery call and write it. You review it. Electricians rarely want to write copy, and they shouldn't have to.
What about my Google Business Profile?
The build includes the foundation. Ongoing management, reviews, and monthly local content are part of the Local & AI search plans from $500 a month, no contract.
How fast can it be live?
Three to five weeks from the discovery call for a Professional build. Faster for Starter.
Recent builds
Real client sites, custom-coded, with measured performance. No templates anywhere in the studio.
Get a free audit of your current electrical site
Fifteen verified findings, prioritized by impact: speed on a phone, license visibility, tap-to-call, service pages, and whether Google and AI search can read you at all.
Nick answers the phone.
- Send your URL. One form, four fields, no account.
- Nick audits it by hand. Fifteen checks against your live site, not a scanner.
- Report in 24–48 hours. Plain English, fixes in order of impact. No pitch attached.